Guest blogger series (4) – Personal stories

After 3 successful batches of posts by my students, here is already the last one of them! This time, the students have decided to share personal customer experiences and cast a critical eye on these, from a marketing point of view.

• Anaïs tells her story with Blablacar
• Leila talks about Philz, a coffee shop in the US,
• Adame shares her disappointing experience with an e-retail, and
• M’Boh gives his take on experiences at Zappos.

Once more, feel free to share your views on the posts. Your comments and questions help us improve and reflect on our writing!

Happy week-end,

Laurence