Guest blogger series (3) – Business Practice

It’s already time for the third batch of guest posts! The students in the spotlight today have decided to focus on specific business practices in the field of customer experience, and to critically analyse them. They are discussing specific concepts or media used in digital customer experience strategies.

More specifically, the topics covered today are:

• Experiences on Instagram, and how social media evolve, by Amaïa
• The difference between CX and UX, explained by Florian, and
• The creation of successful mobile experiences, by Sarah.

I hope you enjoy these posts as much as I did and, as usual, we are looking forward to your reactions.

Happy Monday, everyone!